Fresh was our first choice but when we went to buy the domain name, well you guessed it! It was taken! What a bummer. So 3 hours later, after typing random words into the Go Daddy domain name search my fingers were glad that Freshn was a domain name that was available. I think it sounds cool and also stands for something. Friend Radar, Event & Social Network. I have no clue what the H stands for but hey, I'll take it!